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Touch & British Telecom Sign Partnership Agreement

Ambient Announces New Partnership Between Internet Services Subsidiary Touch (GOE) plc & BT plc


London, March 18, 2003 - Ambient plc, the AIM-listed business and marketing services group, announced today that its Internet services subsidiary Touch has signed a strategic and innovative agreement with British Telecom plc for the distribution of broadband and internet access solutions.

Since February 2003, Touch has also reduced its annual cost base by £750,000 (approximately $1,178,625 USD) and is in the process of launching a number of other new products, which together will make a significant contribution to its operational performance.

This agreement with BT enables Touch, via its telesales divisions in both Burnley and Nottingham, and its network of Touch partners, to distribute BT broadband services via its unique UK-wide online community network. These services will be co-branded and Touch will be able to use the terms 'working with BT' and 'BT e-business solutions provider' in its marketing materials and campaigns.

In a further initiative, BT is currently promoting a range of Touch services that complement its multi-million pound investment in online network infrastructure and broadband promotion. In particular, BT is offering Touch portal products to clients who need interactive online community facilities for their users who themselves require broadband access.

Of the partnership initiative with Touch, Mike Stone Director BT Stepchange (part of BT Government) said: “Touch has developed an imaginative set of Broadband-enabled electronic community tools and applications that will bring internet services into the local communities. The Touch platform provides the community with a facility for all local online services, products, and activities. We believe that the features and benefits of this software are unique. We are delighted to be able to support this partnership which is complementary to our 'Broadband Britain' initiatives.”

Of the partnership initiative with BT plc, Vincent Isaacs, Chairman of Ambient said: “The partnership with BT endorses the platform we have developed for online communities in the UK. The broadband infrastructure, coupled with the Touch portals, is a powerful combination for all users, and is available in a truly cost effective manner. Broadband access is clearly an important and high growth area for BT, and it is good for Touch and Ambient to be a part of that growth.”

The Touch plc city portal sites - more than 100 sites throughout the UK - are all powered by DynaPortal Software Company's DynaPortal™ software.

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